Question
Types:
Open: An
open question is a question that wants a detailed answer and wants the
information that the interviewee has. It will be said in a certain way so the
interviewee will give their opinion or emotions on the said subject.
Closed: A
closed question is a question which would be asked to get a one word answer,
the answer would commonly be a Yes or a No. A closed question is good when the
interviewer wants a quick answer on a subject or is running out of time in the
interview so doesn't want a lengthy answer.
Single: Single
question is a standalone question normally very direct that the interviewee
would struggle to try and avoid answering. You would find a single question in
a hard news interview where the interviewer wants to get straight answers.
Multiple: Multiple
questions are multiple questions that are asked to the interviewee which all
have a common theme and may be building up to what the interviewer is looking
for. Multiple questions are normally suggestive and would be found in light-hearted
interviews and in the confidence building stage of said interview.
Direct: A direct
question is a question that is straight to the point, it wants a straight
answer and it would be very hard for the interviewee to counter the question.
You would find a direct question in hard news or an expository interview.
Suggestive: A
suggestive question is a type of question that hints at the real topic, but
allows the interviewee to come to it themselves. The interviewer would most
likely need multiple suggestive questions to get to the answer they were
originally looking for. If the interviewee is very skilled at what they do they
would understand that they are being asked a suggestive question and respond
appropriately.
Interview
Styling:
Hard News: Hard news
is a very serious interview style, it would generally be about hard hitting
topics or serious topics like Politics, Murder, War, Religion etc. The question
types would be very direct, open, and closed. This would be because they would
want instant answers so they can cover what they want to ask in the time slot
they have.
Combative: Combative
interviews are normally very aggressive and the interviewer can come across as
very determined to get to the point of the interview. The question types again
would be direct, open, and closed. This is again because they would want
straight answers about the subject and so they can move on to the next question
quickly. You would find that a combative style would be for subjects like
politics, life stories etc.
Light-Hearted: A
light-hearted question is a light question that necessarily doesn’t need to be
about the topic but would be asked to ease the interviewee into the interview.
They would be used in an emotional interview or personal response to an event.
Entertainment: An entertainment
interview would most likely be an interview with a celebrity where they have
many jokes about what they are talking about and make the crowd laugh a lot.
You would generally find it with a celebrity, and they would be talking about
certain subjects, normally because they are trying to feature their work on the
program.
Investigative: Investigative
interviews are interviews that try to find out as much information about the subject
being discussed. This style of interview is normally either biased or unbiased
to the story and can be easily mistaking for the other interview style of hard
news because it is very straight to the point with the questions.
Promotional: A
promotional interview is as it sounds a promotion for the interviewee to try
and promote their product or service they are selling. This is more common for
celebrities to be promoting their book or their new up-coming film. The
question types would be open and closed and most likely both suggestive and
direct. The interviews would also be light-hearted with a bit of humour to
lighten the mood.
Structuring:
Introduction: An
introduction in an interview is when the interviewer introduces the interviewee
and themselves to the audience, and sums up the topic being discussed. This
could be done in multiple ways, showing a small clip about the topic at the
start, saying what the topic will be about, or when they introduce the
interviewee they say their profession which sometimes gives a hint about the
topic. For example, if the interview was about animal rights, when they
introduce the interviewee they would say this is Helen, she is an animal rights
activist.
Developmental
Questions: The development question is a single
question that set the interview, it eases the interviewee into the interview,
trying to make them more confident. A common question that an interviewer would
ask is "How are you today" or "We are very pleased for you to be
here today". It is a simple question or statement that makes the
interviewee more comfortable and in turn would make them open up more later on
with the key questions.
Confidence
Building: This is similar to a development question
where they try to build the confidence of the interviewee for the key
questions. However, these are actual questions that they would ask the
interviewee, but only expecting a yes or no answer, these would be closed questions
they ask.
Key
Questions: The key questions are the main questions
to do with the topic at hand, the length of the questions and answers do depend
on the topic. However, these questions are more open questions that expect a
more formed answer that the interviewer could bounce other questions off. The
key questions would usually be found in the middle of the interview so that the
interviewer can build up the confidence of the interviewee so they can try to
get the best possible answers.
Soundbites: Sound
bites are small clips taken from the interview that sum it all up, they can be
used in trailers for the interview, used in videos to do with the topic, or at
the beginning of the news program to introduce what will be shown and spoken
about. The sound bites take some of the key information being said to try and
draw the audience into listening or watching.
Summary: The
summary is a quick sum up of what has been said in the interview, with the
interviewer trying to finish the interview. They may ask one last quick
question that would be closed to get a quick answer.
Wind-Up: The
wind-up is the final part to every interview with the interviewer thanking the
interviewee, sometimes leaving with a light-hearted joke or question. If
it was an artist in the interview, they will most likely be asked to perform
which will finish the interview.
Communication
Skills:
Building
Rapport: Building Rapport is when the interviewer builds up the
relation between themselves and the interviewee to try and create a trust. They
do this so the interviewee opens up more about the said topic, ways in which
they do this is by their body language, what they say e.g. humour. Even if the
interviewer doesn’t agree they will still try and build rapport so that the
interview is successful.
Active
Listening: Active listening is when the interviewer responds
appropriately to what the interviewee has said and shows that they are engaging
with them. This would be done by nodding, smiling, and their body language.
They would also need to listen so that they can ask a follow up question if the
answer wasn’t sufficient enough for them.
Body
Language: Body language is how the interviewer is sitting and how they
are visually reacting to what is being said by the interviewee. A positive body
language from the interviewer can build the confidence of the interviewee and
end up resulting in lengthier and more detailed answers. Compared to a negative
body language it can see hostile to the interviewee and they give short answers
or even want to end the interview if they feel it’s appropriate.
Journalistic
Context:
Print: In
magazine and newspapers you would find print interviews, these are different to
video interviews because you can’t visually see them or hear them, you have to
read them. The way in which they are set out is the question will be in a bold
or italic font and then the answer would be below. Unlike video interviews you wouldn’t
get interruptions you would get straight answers from the interviewee.
Interviews on print can be many different interview styles, these include reports,
hard news, straight forward, and editorial.
Television: Every
interview style is shown in some way or another on television, many programs
will show a certain type of interview style. Channels like Channel 4 who are
known to have hard news, combative, and investigative interviews because they
are a news channel and get the information for the viewers they want to hear.
Whereas a chat show like the Johnathon Ross show would have entertainment and promotional
interviews with famous celebrities. It would be set out like the structure set
out above.
Radio: Radio
interviews are similar to television interviews but just without the visual
aspect. The structure is exactly the same, and the interviewer will give off
the same body language to build a trust between there selves and the interviewee.
However, you are just hearing the voices of the two people, so the interviewer
will introduce the interviewee at the start and round off by saying thank you
to the person so people know who is talking. The interviewee can be interviewed
in the studio or over the phone which is projected to the listeners at home or in
their cars.
Online: Online
interviews are in many different formats with print interviews on newspaper and
magazine websites, and video interviews from news reports or documentaries on
websites like BBC IPlayer or ITV hub. However, many interviews can be found on
YouTube where random people can post the interviews for other people to watch.
All styles of interviews can be found online and almost all interviews recorded
in recent years can be found online somewhere.
News: Interviews
on the news are normally conducted by the presenter and would most likely be
hard news or informative. The interviewee commonly would be an eye witness, a
police officer, a member of the public, a politician, or a specialist in a
subject. A news interview is set out to get the information without being
biased (depends on the news station) so they can inform the public.
Sport: During a
sporting event, you would find a post-match interview with a presenter asking
ex-players or game specialists questions about what they think the score might
be or past games etc. This can be found in sporting events like football games,
rugby games, cricket matches, and many more. You also see cut away VT’s of
interviews with some of the players or managers and after the game an after
match interview about how they felt the game went.
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